Case Study
Case Study – Franchisee
55
The number of new stores built across a 3 year timeframe
40%
PSP’s new store development for our client represented nearly 40% of the entire KFC brand’s new unit growth across the same timeframe.
1
Credit facilities used to service the entire KFC new build pipeline.
Challenge
In 2017, Kentucky Fried Chicken’s largest franchisee was tasked with leading the charge in pushing the brand’s reworked image and store prototype around the country through ground-up new-build development and a comprehensive remodel campaign. With limited internal resources on the real estate and project management fronts, our client needed a scalable, nationwide development solution to execute on a contractual obligation to build 20 new stores around the country per year.
Solution
Plaza Street Partners re-imagined the traditional build-to-suit experience and created a transparent, economically unparalleled, and programmatic solution to manage the task of 20+ new store openings annually. The resulting turnkey solution, which manages the entire development cycle from site selection all the way through FF&E and equipment installation, is now the framework for PSP’s industry-leading program that franchisees and franchisors are relying on to amplify growth aspirations around the country.